People Try E-bikes for First Time: MOTS style testimonial video with actual footage of their ride and Q&A with the participants.

Eye catching logo and clean, direct design created brand recognition & identity in the community. It included icons in design that translate well to social media marketing and promotion.

Employed consistent branding and cost savings with versatile creative advertising. This design was used for print, outdoor signage and social advertising.

Eye catching social art placement that is information rich content for quick consumption for social user traffic.

Flyer design used for event poster and online/social ad creative. Creative increased audience, community exposure and repeat event attendance.

Using social media cover art placement to convey the event atmosphere and experience without using video. Making sure to keep page design elements consistent with brand and logo.

Flyer design used for event poster and online/social ad creative. Creative increased audience, community exposure and repeat event attendance.

Combining a memorable image with bold call-to-action copy and integrating holiday promotional messaging for online and print marketing campaigns.

:30 second radio ad creative were targeted to the listening audience and timing of ad run schedule across multiple radio stations. Radio ads were consistent with brand strategy and messaging in multi-channel marketing campaign.

Refreshing a past event that lost its location and then relaunched at a new location with a new brand look and feel.

Using integrated sponsorship opportunities to increase the reach and frequency of brand marketing and leverage partnerships for free exposure.

Revised logo with updated look while still maintaining some traditional elements of the previous logo when this event that was relaunched in 2012.

Partnership with the Heinz History Center to create branded 30 TV commercials to support Pittsburgh 250. This ultra-hip TV advertising campaign integrated Pittsburgh 250 messaging and gave Comcast Spotlight a community voice. Also, sponsorable versions of each spot were produced to support Spotlight ad sales efforts, and raised over $100,000 in additional revenue.

B2B print ad used for trade show and business conference event magazine and advertisements.

An online marketing plan that integrated lead gen, PR, and sales funnel tactics. As part of the overall marketing effort we created online website content, an email marketing campaign & landing pages with consistent messaging that accurately represented the brand and author.

Strategically partnering with local businesses to get maximum exposure for campaign. This check stuffer was distributed by the restaurant partner to get free marketing for promotion.